Why Kevin?
I’m an Electrical
Engineer
I hold a BSc in Electrical Engineering from the University of Alberta, Canada. For more than 25 years, I’ve been
a member of the Institute of Electrical and Electronics Engineers (IEEE). I'm committed to the highest personal and
professional conduct expected of an engineer. I recognize the importance of technology in our lives. And I
believe in promoting it honestly, safely and realistically.
If you hold similar values I'd be honoured to be a copywriter for your company.
I’ve Worked on Technical Engineering Projects
For 12 years I worked as a project engineer on the development of Canada’s Air Traffic Control Radar System.
I’ve lived on the inside of hardware and software engineering teams. So I understand the
effort engineers put into developing their solutions.
I know how engineering teams like yours take complex system ideas and turn them into detailed project plans. I
can think and speak like an engineer, which means it's easy for me to talk with your engineers.
I'll understand what they're saying, and can translate their messages into your marketing materials.
I'm a Small Business Manager
For more than 13 years I've been the business manager of a medical practice. I've been responsible for
financial planning, accounts receivable, accounts payable and personnel management. I've implemented and
maintained its electronic medical records system. I've seen the many challenges companies can face
throughout various business cycles. I understand how to find solutions to build value and
mitigate financial risk.
I’m a Trained B2B Copywriter
Unlike most engineers, I’ve completed copywriting courses from one of the world’s leading training companies:
American Writers and Artists, Inc. (AWAI). They've trained me to write clear B2B copy in
a no-nonsense style. My copy will appeal to even your most skeptical decision-makers.
I can see the big picture you’re trying to create for your products — from inside and
outside engineering teams. I’ll translate your technical details into readable, benefit-oriented
content. And like a self-disciplined engineer, I will get it done for you error-free and on
time.
Here are the Services I can
provide…
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